Recent Articles:
How to write a website – backwards
The purpose of this rather oddly titled blog post is to help anyone who is planning or about to start a new website. If you are new to building websites then you might not know where to start. So this is a helpful review of some key things you will need to consider to make…
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How to reduce shopping cart abandonment
This article is a review of current best practice in e-marketing and once you’ve read this, you may want to review your own website checkout process. How bad can abandonment percentages be? Studies have revealed that anything up to 75% + of ecommerce website visitors place goods in the shopping basket and then leave a…
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“Your Computer is at risk” Phone Call Scams from abroad
There are said to be three great lies in the world. 1. I love you! 2. The Cheque’s in the post. 3. I’m from the Tax office – I’m here to “help” you!! Well now there’s another one to be aware of which can cost you a lot of money if you’re not aware of…
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Why Zombies are so Popular
I recently heard a radio show discussing the rise & fall of the Zombie in films and in popular culture and they were relating this to the economy. The point they were making was that as the economy starts to decline people relate more to the idea of Zombies and that they (the general public)…
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Flipbooks vs PDF – Which is better?
If you have a brochure or catalog that you have printed, or if you want to use a green alternative, then a flip book might well be the answer. A flip book is a Flash based application that turns PDF files into a more interesting and interactive marketing tool. Just click on a page of…
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Develop a marketing plan for your business
In the course of our work, we get involved with a wide range of businesses and each one is run differently. Despite this, there are some businesses that seem to shake off whatever the economic climate throws at them, while others seem to struggle through each day one at a time. Now there will be…
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Why you shouldn’t discount in a recession.
The Sale to end all Sales! Have you been tempted to drop your prices in the last 12 – 18 months? It’s very common for business owners to suddenly panic when the economy takes a downturn and think that the only way they will keep sales coming in, is to be the cheapest on the…
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What legal info do I need to show & where?
Business Stationery & Web Sites for limited companies.* All limited company stationery (i.e. letterheads, invoices, delivery notes etc) must clearly show all the following information: Certain things like individual business cards and compliment slips may be exempt but we would recommend that you consider adding registration numbers & addresses to everything. The full registered name…
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Domain name renewal scam letters
Have you ever received an unsolicited lett in the post from a company politely asking you for $75 – $90+ (they are usually in US dollars not £) for you domain name renewal. We also get quite a few worried phone calls from our clients asking if they need to renew with this (previously unheard…
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